Systemize a routine. Humanize the exceptions.
Your income tends to be the average of the ten or so people you hang around with most. This is true of peer groups in general, at least according to popular business wisdom.
Build community around core values.
How can you help the full spectrum of a client’s business systems and processes? Go beyond the lead generation. Find ways to assist the sales people, and the people fulfilling the work as well.
If you focus on your weaknesses, it takes you longer to find success than if you focus on your strengths.